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About European Seed

With tailored, seed-focused content, European Seed offers specialised media that will provide unparalleled value to the industry. Our content is comprised of far more than just articles: it’s a total package that fuses current issues with compelling analysis, in addition to an array of digital offerings that take our audience to the heart of the stories that matter. Both the seed industry and world of communications are changing at a rapid pace, and that’s why European Seed is committed to being a multifaceted media platform: web, magazine, mobile and video provide multiple channels through which to consume practical information, ideas and solutions that matter to your business.

With strong numbers for domestic markets, seed imports and international seed exports, Europe’s seed industry is thriving.

Marcel BRUINS – Editorial Director of European Seed
Marcel Bruins studied Plant Breeding at Wageningen University in The Netherlands, followed by a PhD award on Fusarium resistance in wheat. He worked for 10 years with a vegetable seed company as Manager Plant Variety Protection. He then served for 7 years as Secretary-General of the International Seed Federation (ISF), lead the Secretariat of the International Grain Trade Coalition (IGTC) through a phase of transition and continued working as their Scientific Advisor. Besides being the Editorial Director of the ‘European Seed’, he also operates as an independent consultant helping out companies and non-profit organizations with their questions on seed, grain, trade facilitation, intellectual property and international outreach.

SeedWorld Group: Communications for a growing world
Our business has been built on this tagline for 25 years. It is our touchstone for the new ideas we explore and the work we do. Our mission statement has shifted over the years as our company has evolved but this tagline has always rung true. Our business is communications – both print and digital focused – and our audience is you the growing world of seed and agriculture industry professionals, regulators, educators and farmers.