Ashley Robinson

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Focus on Your Messaging to Ace Ag Social Media

In order to share stories on social media you must focus on what the message is. Over the last decade social media has become part...

Rising to the Challenge of Climate Change

https://www.youtube.com/watch?v=gn-og8cR9yk&t=2s   New seed technology and collaboration is helping to keep crops growing as temperatures heat up. In recent years, extreme weather events seem to have become...

Flipping the Thinking on Going “Green” in Ag

For decades farmers and others working in agriculture have worked hard to implement practices to make their farms more sustainable and produce larger crops....

The Buzzword Gap Between Ag and Consumers

With buzzwords everywhere, how can we use them to bridge the information gap between ag and the general public. Buzzwords seem to be everywhere these...

A Hybrid Future Business for the Seed Industry

Post pandemic business travel has the seed industry thinking a hybrid meeting and event model is here to stay. When the pandemic halted in-person work,...

Seed Speaks Episode 4: Seasonal Labour

https://www.youtube.com/watch?v=seZeS_T6N-4 Finding seasonal labour has always been hard. In the latest episode of Seed Speaks host Ashley Robinson speaks with Adam Ogle from Total Seed...

Precision Ag 24/7/365

Most view precision agriculture as using certain devices to do tasks, but Jacob van den Borne sees it as a whole year integrated process. The...