Marcel Bruins studied plant breeding and plant pathology at the University of Wageningen in the Netherlands and received a PhD for the research he did in Fusarium resistance in wheat. After that he worked for 10 years at plant breeding company Seminis Vegetables Seeds as manager Plant Variety Protection. In 2007 he became Secretary-General at the International Seed Federation (ISF) and guided the ISF into the modern era of communication, and greatly increased the service to its members. After seven successful years at ISF, he started as an independent consultant in the seed business. He led the Secretariat of the International Grain Trade Coalition (IGTC) through a phase of transition and continued working as their Scientific Advisor. Besides being the Editorial Director of the ‘European Seed’ magazine, he has been helping profit and non-profit organizations in the seed and grain sector with their questions on the seed industry and their ever-increasing regulations, plant breeding, plant breeders’ rights, intellectual property, trade facilitation and international outreach.