EUROPEAN-SEED.COM I EUROPEAN SEED I 45 Visit European-Seed.com for more links and resource available on the Fascination of Plants Day initiative. 1 We attract a large local crowd for FoPD and expose them to our message on the importance of seeds and plants 2 The students get practical experience with growing plants and 3 The proceeds supported a charity. A Worldwide Network of Coordinators In order to make FoPD 2015 happen four Global Coordinators and a dedicated team of over 60 National Coordinators NCs from the plant science community volunteered themselves to encourage and coordinate the activities in each nation. The NCs adapted the public- ity materials for their own language and culture spread the word in their respective countries and provided the network to allow us to celebrate plants as a single global entity. Through this coordinated activity the goal is to build a network of communicators able to achieve high impact interactive communi- cation and engagement at local national European and global levels sharing common materials and best practices. A Growing Success The first FoPD in 2012 was organised to give the research community a platform to meet the public in an interactive manner and introduce the benefits that research and innovation on seeds and plants can provide for the public at large. The event instantly evolved from a European to a global initiative and a second edition was organised in 2013 breaking the barrier of 1000 events for the first time. FoPD 2015 has continued the momentum and the event will now take place every two years. The organisers are proud that FoPD spread so quickly and they look forward to continuing to plant many virtual and constantly germi- nating seeds in the collective mind of the European and world public that plant science is of critical significance to the social and environ- mental landscape now and into the future. Thank you to everyone in the seed industry sector who has taken part in FoPD most notably KWS and the Plant for the Future European Technology Platform who provided generous sponsorship to help make the event such a success. EPSO its italian representatives and the Plants for the Future ETP will hold an interactive exhibition showing the success of the third FoPD at the Expo in Milan on 7 and 8 October 2015. The next Fascination of Plants Day will take place around 18 May 2017 and we invite you to join us in celebrating it by organizing an exciting event If you are interested in acting as a global sponsor please contact Karin Metzlaff E-mail karin.metzlaffepsomail.org Executive Director of EPSO.